Full stack creative services for 360 artist development
Graphic Design
Before AI, there was this.
But I also collaborate with AI ;)
Before I held a camera or a microphone, all I had was a pencil…
By age 12, wasn’t sketching cartoons…she was drawing hyperrealistic portraits of her classmates. Capturing likeness, reading shadow, understanding how light falls across a face. That level of observational precision at that age doesn’t come from instruction. It comes from the way someone is wired.
Her father Ramon Ortiz (a talented illustrator himself) recognized her innate skill and enrolled her in La Escuela Especializada Central de Artes Visuales; one of Puerto Rico’s most selective public fine arts institutions, the same program that shaped internationally recognized filmmaker Jacobo Morales. Students there aren’t treated as beginners. They’re trained to think and produce at a professional level from day one.
Eva didn’t pursue painting or sculpture. She went straight for Illustration and 2D Animation, because even then, the work was never just about a single image. It was about sequence, movement, and story. Under professor Abner Romero, she developed a practice that fused classical draftsmanship with digital fluency across Adobe Photoshop, Adobe Illustrator, and Adobe Flash.
Illustration, Animation & Concept Art: From character design and storyboarding to painterly portraiture and editorial illustration, our illustration work doesn’t live in a single visual register. We move between cinematic and whimsical, vector-clean and richly rendered, realistic and stylized; depending entirely on what the project demands.
This range includes: character design and development for animation and visual storytelling, storyboarding and sequential art for animated and live-action projects, concept art, world-building, and visual narrative design, stylized and hyperrealistic digital portraiture, children’s animation and family-oriented visual storytelling, and editorial and cultural illustration.
Music Visual Branding & Creative Direction
The commercial side of our practice is rooted in the music industry where visual identity, release strategy, and artistic persona have to speak the same language across every surface.
Artist Branding
We’ve built campaigns for independent artists across reggaeton, Latin pop, folk, and indie folk… developing the kind of cohesive visual systems that make an artist’s work instantly recognizable.
CLAIRE DELIĆ - Release Branding & Visual Identity for debut single “No Te Voy a Ver” (2020)
Claire Delić, singer-songwriter and former wife of Cultura Profética lead vocalist Willie Rodríguez, came to us for the full visual rollout of her long-awaited debut single, No Te Voy a Ver.
We developed the complete release branding from the ground up: music video production, visual identity, cover art, social media campaign, interactive teaser banners, and all promotional design assets. The visual language was built around her story, a woman shaped by four cultures, Serbian and Dutch roots, a Central American upbringing, and the recent loss of her father.
The teaser campaign centered on a series of picture-frame banners, each one a window into a different facet of her world, designed to build anticipation across platforms before the release dropped.
The cohesion of the campaign came from a single source: every visual element, and the official music video, was conceived and executed by the same creative director. Release branding, visual identity, cover art, campaign design, and music video direction: Eva Luna Ortiz.
Our work spans album artwork and cover art design, artist visual identity and branding, release campaign design and promotional assets, social media content and digital marketing graphics, video graphics, motion design, and multimedia assets, and creative direction for independent artists and labels.
We build complete visual systems, not isolated deliverables. Cover art, campaign assets, digital presence, motion graphics, developed together, aligned intentionally, built to last beyond a single release cycle.
Visually, our work sits at the intersection of cinematic illustration and contemporary music branding. Strong composition. Controlled lighting. Color used with purpose. Whether the project is a debut single or a full artist rebrand, the standard is the same: every element should feel like it belongs, and nothing should feel generic.
ALEC MONOPOLY - YouTube Channel Branding & Video Production (2019)
In 2019, internationally recognized street artist Alec Monopoly brought us on as the sole video editor and brand designer for his YouTube vlog channel, one of the primary digital platforms through which he connects his global audience to his world as an artist, collector, and cultural figure.
The scope of the collaboration was total. We handled end-to-end video editing for the channel’s vlog content, shaping raw footage into a cohesive, personality-driven viewing experience consistent with Alec’s larger brand presence. Alongside the editing work, we developed the channel’s visual identity from the ground up, custom logo design, branded motion graphics, video intro sequences, and a suite of digital assets built to reflect the maximalist, high-energy aesthetic that defines his work.
The visual language we worked within is specific: bold, layered, unapologetically over-the-top. Monopoly-themed iconography, top hats, stacks and gold. The result was a unified channel identity that translated Alec Monopoly’s street art persona into a functional digital media presence cohesive across thumbnails, intros, and in-video graphics, and built to scale with the volume and pace of consistent content output.
This collaboration sits at the intersection of video production, motion design, brand identity, and digital content strategy and represents the kind of full-service creative partnership we bring to every project we take on.
Artist Album Cover Art:
Our process draws from both traditional design craft and evolving technology including AI-assisted production workflows where they serve the work, allowing us to move at the pace the industry demands without losing the visual intelligence that makes the work worth noticin
The tools have changed. The eye hasn’t.
Everything we build still begins the same way it did at age twelve… with the ability to see something that doesn’t exist yet, and know exactly how to make it real.
Full stack creative services for 360 artist development